About us

Archipelago Choice

Your ATOL Protected Holiday with Archipelago Choice

At our welcoming office in Keswick, it’s a team effort. We like to get to know our travellers so that we can offer personalised holiday experiences and honest descriptions of the places that you want to visit.

We’re a small team, so you will always hear a familiar voice when you pick up the phone. At the enquiry stage, we listen to your preferences before sending you a customised holiday itinerary that’s just right for you. Once you are happy with your holiday package, you can secure your holiday with a deposit. We have full ATOL financial protection, so your money is safe when you book a holiday with us. 

Whilst away, we will provide you with a 24-hour emergency number, which will take you directly through to one of us. Though it doesn’t happen often, flights do sometimes get delayed and we take away the hassle by making any necessary holidays adjustments, such as rescheduling activities and hotel stays. We’re always here to help so that your holiday runs as smoothly as possible.

Our small team in Keswick are just a small part of the Archipelago Choice family, as are our suppliers, many of whom have been with us since the start of our journey. Over time, we hope that you will come to know us and become part of the Archipelago Choice family. 

We are here to listen to your ideas, offer specialist advice when it’s needed, and turn your holiday wish-list into a reality. Call us on 01768 721040 or pop us a quick enquiry and we’ll leap into action.

Our History

Ian Coates and Sarah Bennett first launched Archipelago Choice (originally called Azores Choice) in 1998, specialising in arranging holidays to the nine islands of the Azores. Focusing on one destination enabled them to offer fully flexible holidays using their extensive knowledge of the islands.

Sticking to this same ethos, they slowly expanded the company. For over a decade, Archipelago Choice became the leading specialists in arranging holidays to the Portuguese-speaking islands of the Atlantic: the Azores, Madeira, Cape Verde, and Sao Tome and Principe.

The volcanic islands of the Atlantic continue to be at the heart of what we do, but we also offer holidays all around the globe, including Costa Rica, Cuba, Mexico, Namibia, and even the Faroe Islands!

If you would like a copy of our latest brochure please click here to request one, or give us a call
on +44 1768 721040 and we’ll get one straight over to you.

Get in touch

01768 721040

We’re an independent travel company with full financial protection through either the ATOL scheme or via our IPP insurance policy.
(so your money is always safe).

But more importantly, we look after people.
We look after you from your first enquiry right through to your return home.

Meet Our Team

Jake Cardigan

Jake Cardigan

Travel Specialist

Max Cousins

Max Cousins

Travel Specialist

Paul Bunn

Paul Bunn

Travel Specialist

Steve Jones

Steve Jones

Travel Specialist

Lucy Woods

Lucy Woods

Travel Specialist

Ian Coates

Ian Coates

Travel Specialist

Matthew O’Sullivan

Matthew O’Sullivan

Travel Specialist

Myles Taylor

Myles Taylor

Travel Specialist

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You and your money are safe with Archipelago Choice.

All of our holidays come with full financial protection.

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24/7 support for all travellers

100K+ clients

Trusted by over 100,000 customers around the world

10+ destinations

Plan your next unforgettable journey with our curated selection of destinations

8 Specialist Travel Consultants

We look after you from your first enquiry right through to your return home

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If you love all things Portuguese, then you’ll love our Portugal travel magazine.

We’ll look at our favourite food and a drink, great places to stay and a world of exciting activities.

The stories and holiday experience featured are based on our love of all things Portuguese and the partnerships we have working with small independent companies in Portugal and around the world who love to travel and see the benefits niche travel can bring to people and communities beyond our shores.

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Award-Winning Excellence

We're honoured that our commitment to exceptional service and unforgettable experiences has been recognised by The British Travel Awards year after year. What makes these accolades truly special is that they're voted for by you, our valued guests! Your continued trust and support mean the world to us.